Fact: 9 out of 10 women feel more confident when they’re wearing the right foundation*
Fact: 97% of women say that finding a colour to exactly match skin tone is important*
Fact: 92% of women believe it is important their foundation lasts for as long as they need it to*
We all know that confidence is important and nothing gives us more confidence than feeling good and being comfortable in our own skin. Yet more than half of the respondents to a recent All About You survey felt self-conscious about their skin’s imperfections.
Boost confidence
Enjoy confidence-boosting flawless looking skin with the right foundation. Estée Lauder’s innovative iMatch™ Foundation System and expert Beauty Advisors take all the guesswork and legwork out of choosing the right makeup for your skin tone, skin type and lifestyle. Professionally-trained foundation experts help you identify your unique skin tone, shade and formula from the extensive foundation range – there are 13 different formulas and 144 shades so you are bound to find the perfect one for you.
*Survey based on 3000 women in December 2008.
